6 Unconventional Mindsets Driving Entrepreneurial Success

Digital Mirai
3 min readOct 12, 2024
Photo by Seema Miah on Unsplash

In the world of business, traditional wisdom often dictates how companies should operate. However, some of the most successful entrepreneurs think differently. They embrace unconventional mindsets that challenge the status quo and drive innovation. Here are six such mindsets that can help you break the rules and achieve extraordinary success.

1. Yes, We Can!

Big companies are usually advised to stick to what they do best, focusing on their core competencies. If someone asks them to do something outside their expertise, the typical response is, “No, we don’t do that here.”

But entrepreneurs like Arnold Kouria, the founder of Atmo Digital, take a different approach. When a client requested satellite uplinks for real-time training broadcasts across Brazil — a field his company had never explored — Arnold simply said, “Yes, we can.” By accepting challenges outside his core skills, Arnold reinvented his business multiple times, becoming a major player in event management and production services.

2. Problem First, Product Second

Large companies often focus on their products, constantly tweaking them to stay relevant. Think of Coca-Cola’s many variants like New Coke, Diet Coke, and Cherry Coke. However, true innovation…

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Digital Mirai
Digital Mirai

Written by Digital Mirai

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